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Our vision and values

Our vision is that Scotland will become a world leader in securing the wellbeing of every child and improving the quality of every childhood

OUR VISION
Scotland will become a world leader in securing the wellbeing of every child and improving the quality of every childhood.

OUR VALUES

  • Respect and trust

     We treat everyone with respect and trust and value their unique contribution – children, young people and their families, our staff and volunteers, our members and all our stakeholders.

  • Collaboration and participation

     We are committed to working together with active participation and inclusion of children, young people and their families, our staff and volunteers, our members and all our stakeholders.

  • Transparency and integrity

     We share our thinking and learning and are committed to honesty and openness in all our work. 

  • Informed, focused and accountable

     We are committed to keeping up to date, working towards defined goals and to taking responsibility for our actions.

OUR PURPOSE
We want every child to achieve their full and  unique potential, to have the best start in life and the best support throughout their childhood.

OUR PRIORITIES
To achieve this vision, everything we do over the next five years will be driven by the following strategic priorities:

  • Childhood
  • Learning
  • Health & Wellbeing
  • A stronger children's sector

Click below to find out more about our four strategic priority areas, and to read our visions and values, click here

Childhood

Childhood

Working to achieve the best start for all children and young people.

Health & Wellbeing

Working collaboratively with the health sector at national and local levels

Learning

Every child and young person is a leader of their learning with parents and carers actively engaged in supporting this.

A stronger children's sector

Encouraging the culture change necessary for an inclusive experience for children and their families